While the digital era dawned around the turn of the 21st century, it was only over the last 3-4 years that the digital movement acquired enough scale and pace to necessitate more concerted 'digital thinking' on the part of organizations.
Today, having a strong digital presence is imperative, as customers are fast shifting their search-to-purchase-to-service decision-making process from offline to online. Also, due to the pervasive presence of social media, consumers now have a voice, and are using it to voice their opinion on products and services that they experience. Businesses need to embrace this shift, and evaluate how they can build their brand successfully in the age of the digitally-empowered consumer.
What is called for is a digital transformation.
Conneqt Business Solutions works with customers across verticals to offer highly customized digital transformation solutions. We seamlessly add digital transformation solutions to the existing traditional modes of customer engagement and enhance the overall effectiveness and efficiency of customer experience.
We enable our clients across telecom, retail, ecommerce & manufacturing to on-board their presence on digital and social media, provide online reputation management offerings, listen to their customers voice on social media, engage real-time with customers and optimize their digital assets to drive efficiency through cross-platform integration, and provide robust analytics & content optimization services. We help our customers define the ROI of digital marketing even before they pilot their digital marketing campaign, based on our 5W research framework and implement it using our simple 3-step solution. The 5W framework addresses the following areas:
Importantly, all our solutions are benchmarked against best-in-class campaigns, companies & competitors, and, are focussed on helping our clients build a robust, scalable and sustainable digital marketing strategy for the long term.
We are a vibrant organization with a young workforce. We are amongst the fastest growing BPM companies poised for 3 fold growth in the next 5 years. People who come onboard have an opportunity to grow with the company. Our people reflect our unique way of doing business – doing the right thing, having a pioneering spirit and socially responsible. We believe in meritocracy and happiness. In a world crowded with complexity, we offer simpler experiences.